ARTICLES
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Do you have an agency update or a story to tell? We accept, well written, expert led articles for our blog. Email your article with a bio, photo, website link and we will review and share on our blog.
Customer Experience: The Untapped Opportunity
By Polly Thompson (B33 Design) CX is not just a product Over the last 30 years, Apple has seen it value increase to $3.4 trillion. This was just the result of great products - Their real edge? Customer experience. From their compelling branding and marketing to...
Leading from the Middle: The Essential Influence of Mid-Level Talent in Agencies
By Chantel Hayward (Fox & Fable) Agencies celebrate bold leaders at the top and fresh talent at the start, but what about those in the middle? The Account Directors, Senior Creatives, Ops Leads and Strategists who hold culture together, deliver under pressure and...
What Is an Elevator Pitch? How to Perfect Your 60-Second Introduction
Imagine this: You step into a lift, and just before the doors close, in walks your dream client, a top investor, or a high-profile industry leader. You’ve got 60 seconds—the time it takes to ride a few floors—to grab their attention, explain who you are, and make them...
Agency Owner Networking: How to Build Powerful Connections and Grow Your Business
Running an agency can be exhilarating, challenging, and sometimes downright isolating. Whether you're a seasoned founder or just starting out, one thing is certain: your network is one of your most valuable assets. Strong connections can lead to new clients,...
Networking for Agency Owners
Running an agency comes with its fair share of challenges—whether it’s winning new business, managing teams, or staying ahead in a competitive industry. One of the most effective ways to navigate these challenges? Agency owner Networking. For agency owners, networking...
The Power of Agency Networking: 5 Ways It Can Boost Business
In the world of agencies, whether in PR, marketing, advertising, or digital, who you know can be just as important as what you know. Building a strong professional network isn’t just about making connections—it’s about creating opportunities, sharing knowledge, and...
Danger Signs of Being Managed Out – And What You Can Do
If you’ve ever felt like something has shifted at work—your responsibilities have changed, your manager’s attitude is different, or you’re suddenly being left out of key meetings—you might be experiencing what’s known as being "managed out." This is when an employer...
What do PR companies do?
Understanding the Role of PR Agencies: What Do PR Agencies Do for Their Clients? In today's fast-paced digital landscape, maintaining a positive public image is crucial for businesses of all sizes. This is where Public Relations (PR) agencies come into play. But what...
What to Expect in a Marketing Assistant Interview
Marketing assistant roles vary depending on the company, but common responsibilities include: Social media management Content creation Market research Email marketing Paid campaign support Design development Administrative support (scheduling, reporting, coordination)...
Your Agency’s Tech Stack: The seoplus+ Guide to Driving Growth and Innovation (Plus Our Top 12 Tools)
This blog is written by Lisa Westlund, Director of Search, seoplus+ . Connect with Lisa here - LinkedIn Lisa Westlund is the Director of Search at seoplus+, with 10 years of marketing experience. She oversees SEO, Paid Ads, and Content departments, driving growth and...
The Role of A Marketing Manager With Sadie Wigg
In our latest interview, we catch up with Sadie Wigg from Creative Pod who tells us about the role of a marketing manager and her views of how the industry is changing as we move into 2025! Hi Sadie, tell us about your role now and the agency I am the Marketing...
Interview With Emma Bracegirdle, founder of Saltways video agency
We spoke to Emma Bracegirdle, founder of The Saltways - a video agency that specialises in content for the 3rd sector. With their background in charity, the Saltways team create impactful films without high production costs - making their work accessible to...
Success without Sacrificing Sanity: 5 Tips for Creativity and Wellbeing
About the Author: Chantel Hayward is an experienced HR professional and coach with over 17 years of experience helping individuals to overcome overwhelm and unlock their full potential. Passionate about supporting leaders to work in ways that align with their...
Unconventional interview questions for a marketing assistant
Interviewing for a marketing assistant role in a fast-paced agency can feel like stepping into the unknown. Beyond the typical "Tell me about yourself" or "What are your strengths and weaknesses?" you’re likely to face questions that dig deeper—testing not just your...
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